Dots without a diagnosis.
Most local SEO heat map tools stop at the colour. You still have to work out who's outranking your client at each point, and why, before you can tell them anything useful.
Local rank tracker for local-SEO agencies
Know what to fix to move every client up the map pack. Then prove it worked.
Packriser is local SEO software for agencies. It scans your clients' Google Maps rankings across a grid of points, shows who beats them at each point and why, and ranks the fixes. Every scan shows its price before you run it.
Get my free map-pack reportYour agency's own listing, one keyword, a live 5×5 grid and your top 3 fixes, within 1 business day. No card.
- Rankings from live Google Maps searches
Plumber, Hoboken NJ · found in 12 of 25 searches
A real scan for “plumber”, 1 km between points. Business name hidden.
- Top 3
- 4 to 10
- Not found
- The business
- Called out
The heat map shows red dots. It doesn't say what to do about them.
Credit maths that works against you.
Credits that expire every cycle. AI reports that drain the same pool. Plans you have to model in a spreadsheet before you know what a month of tracking costs.
Proving progress, every month.
Clients don't keep paying for a map. They keep paying when they can see what you changed and what moved because of it.
“doesn't really give actionable recommendations to help you understand the difference between 1 in the map pack and 24”
From red dots to a fix you can show the client
Scan the grid.
Add a Google Business Profile by name or Maps link, pick a keyword, and choose a ring or square grid. You see the price before you press run.
See why, then fix it.
Open any point to see the full local pack there. The local SEO audit checks about 40 factors across 8 categories against the competitors that actually rank nearby, and lists the fixes in order.
Prove it worked.
Scheduled rescans build a timeline, so each scan is compared with the last. Send the client a white-label report link that shows their progress and nothing else.
A local rank tracker built to diagnose, not decorate
A local rank tracker tool and Google local rank tracker in one place: a local SEO audit tool you can run next to the other local SEO tools you already use.
What to fix next.
Per-point comparison with the businesses beating your client, plus an audit that ranks the fixes.
Ranking-desert diagnosis.
Find the parts of the map where your client disappears, and why.
Metrics that don't flatter.
Visibility, average rank (always shown with how many points you were found at) and share of local voice, each with one fixed definition.
Competitor intelligence.
Who ranks around your client, side-by-side profiles, and a change feed of what competitors moved.
Reviews benchmarked.
Velocity, rating spread and reply rate against the competitor set's average and best.
Does ChatGPT recommend your client?
Check whether ChatGPT, Gemini, Perplexity and Google's AI Mode name your client or a competitor.
Scheduled scans and alerts.
Get an alert when a client enters or leaves the top 3, or when their own profile changes.
Find your next client.
Scan a trade in an area, spot businesses losing on Maps, and send each one a report of where they're invisible.
Reports with your name on them, not ours
Share a read-only link with each client. It shows your agency's name, their business, and each keyword's latest scan and map, with rating, review count and audit score, and it explains what every number means. It never shows competitor names, your costs, or a way into your dashboard. Add a password, or revoke a link instantly.
- White-label local SEO on every plan, from this white label rank tracker.
- Print-ready, with a preview image.
Every rank, with its receipt
Each point on the grid is a real Google Maps search made from that exact coordinate. We keep the full results for every point, so when our rank differs from another tool's, you can see what Google returned and check it yourself.
What Google returned 2 km north
Search “plumber”, from the sample scan above
| Rank | Rating | Reviews |
|---|---|---|
| #1 | 4.9★ | 104 reviews |
| #2 | 4.6★ | 10 reviews |
| #3 | 4.9★ | 77 reviews |
| 20+ | 4.3★ | 31 reviews |
Last row: the business we scanned. Competitor names hidden.
How Packriser compares
| What we compared | Packriser | Local Falcon | BrightLocal | LocalOptics (formerly Local Viking) | GMB Crush |
|---|---|---|---|---|---|
| How you pay | Credits, 1 per grid point Source P1 | Credits, 1 per grid pin Source S1 | Per location Source S2 | Listings + 2 credit pools (keyword, geogrid) Source S3 | Credits, 8 separate pools Source S5 |
| Unused credits | Unused credits roll over for a month Source P1 | Monthly credits expire each cycle Source S1 | No credits; priced per location Source S2 | Grid credits roll over Source S4 | Roll over Source S5 |
| Failed scan | Credits returned automatically Source P1 | Not stated Source S1 | Not applicable / not stated Source S2 | Not stated Source S3 | Auto-refund on API errors Source S5 |
| White-label reports | Every plan Source P2 | Higher plans only Source S6 | Listed; tier not confirmed Source S2 | Pro ($99) and up Source S3 | Every plan Source S5 |
- P1. Packriser credit rules for the launch product. Checked 2026-10-15.
- P2. White-label reports on every Packriser plan. Checked 2026-10-15.
- S1. Local Falcon pricing and FAQ. https://www.localfalcon.com/pricing Checked 2026-10-15.
- S2. BrightLocal pricing. https://www.brightlocal.com/pricing/ Checked 2026-10-15.
- S3. LocalOptics (formerly Local Viking) pricing. https://localviking.com/pricing Checked 2026-10-15.
- S4. LocalOptics grid credits, from the Local Viking research note. Checked 2026-09-26.
- S5. GMB Crush pricing. https://www.gmbcrush.com/pricing/ Checked 2026-10-15.
- S6. Local Falcon white-label tier. Re-read 15 Oct 2026; the public pages don't name a single tier, so this stays “Higher plans only”. https://www.localfalcon.com/pricing Checked 2026-10-15.
Credits that don't vanish
Launch
$24/mo
- Credits/month
- 7,500
- Clients covered1
- ~10 clients
- White-label reports
- Included
- AI text fair use / month
- 50
Agency
$49/mo
- Credits/month
- 15,500
- Clients covered1
- ~20 clients
- White-label reports
- Included
- AI text fair use / month
- 150
Pro
$99/mo
- Credits/month
- 32,000
- Clients covered1
- ~43 clients
- White-label reports
- Included
- AI text fair use / month
- 300
Scale
$199/mo
- Credits/month
- 65,000
- Clients covered1
- ~87 clients
- White-label reports
- Included
- AI text fair use / month
- 600
1 ~742 credits per client per month: weekly 7×7 scans on 3 keywords, a monthly AI report and a competitor audit.
How credits work
- 1 credit = 1 grid point, scheduled or on demand.
- Scans run on the standard queue by default. Live scans are capped at 10% of plan credits.
- An AI-visibility prompt costs 25 credits.
- Unused credits roll over for a month, capped at one month's allowance.
- A failed or partial scan gives its credits back.
- Every other paid action shows its credit price before you click.
Questions agencies ask
What does it cost?
From $24/mo (Launch, 7,500 credits, about 10 clients) to $199/mo (Scale, 65,000 credits, about 87 clients), with white-label on every plan. Unused credits roll over for a month, a failed or partial scan gives its credits back, and you see each scan's price before you run it.
What's in the free report?
Your agency's own Google listing, scanned for one keyword on a live 5×5 grid: where you show up, who beats you where you don't, and the three fixes we'd make first.
Where does the ranking data come from?
Every rank is a live Google Maps search at that grid point. We store what Google returned, so you can open any point and see the full local pack behind the number. It works as a Google Maps rank checker you can audit.
Is this another credit trap?
No. Each scan shows its cost first, unused credits roll over for a month, and a failed or partial scan gives its credits back.
Can my clients see competitor data or what I spend?
No. Client links show their own business, rankings, rating, reviews and audit score.
I already use another grid tool.
Run your free report and compare it with the scan you already have. We keep the raw Google results for every point, so differences can be checked rather than argued about.
You're new. Will you be around?
Packriser is built by Market Labs AI, which runs its own client work on it.
Get my free map-pack report
Your agency's own listing, one keyword, a live 5×5 grid.
Email us your agency's Google listing and we'll send the report.
Include the keyword you want to rank for, or we'll pick the obvious one.
Get my free map-pack reportSee where your own agency ranks on Google Maps
A free local SEO report: one keyword, a live 5×5 grid around your listing, and the three fixes that would move you most, within 1 business day.
Get my free map-pack reportNo card.